Cosmic Pet In 2017 Brutherford joined Hyper Pet as the Chief Creative Officer to lead the the company's product and branding teams through a period of high paced growth. The next 5 years saw the acquisition of multiple businesses, integration and reorganization of teams and intellectual property, major licensing relationships, new process implementation, strategic planning and hundreds of new product launches until the new, larger business was rebranded as Cosmic Pet and packaged for a successful sale and exit.